Client
Services
  • Strategy & Planning
  • Brand Activation
  • Influencer Marketing
  • PR
  • Social Media

In a sector where gleaming product photography and technical specs take centre stage, things can become a somewhat predictable beautiful shot that doesn’t always make the connection. Geberit, a leading innovator in sanitary technology, wanted to cut through the jargon and find a different way to engage their audience.

Listening

We commissioned a survey into daily behaviours to identify the impact our ‘non-stop’ lifestyle was having on our wellbeing. Our insight revealed that our ‘always on’ relationship with technology was preventing us from giving ourselves enough time in the day to de-stress.

Solving

We developed ‘The Science Behind The Sensory Space’ – a platform for reshaping the conversation, thinking differently about bathrooms, and putting Geberit products front of mind. At the heart of the campaign was a White Paper that positioned Geberit as leading the ‘well-being through design’ movement, helping architects and designers understand the importance of ‘sensory spaces’ in public and private bathrooms.

Delivering

Coverage in more than

85 publications

An audience reach of over

114 million
Quoted in Kb-eye online

As one of 11 social trends that kitchen and bathroom specialists need to know

The launch of the RIBA approved

CPD Programme
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